The Hairy Bikers have teamed up with crisp company Tyrrells, launching the limited-edition Biker Burger Crisps, available exclusively in Co-op stores.
Bursting with flavour and made with the finest Hereford potatoes, the snack is the perfect accompaniment to summer BBQs and picnics. It includes the perfect burger flavour of mouth-watering smoky, succulent beef, with hints of Chipotle chilli and pickled gherkins.
The celebrity chef duo, comprising Si King and Dave Myers, commented, "The launch of the new Tyrrells Biker Burger crisps is incredibly exciting for us and we loved getting involved with the flavour creation - you can really taste each element of the burger coming through. Also, having our faces on the crisps packets sold in our local Co-op is by far the coolest thing we’ve ever done! We hope customers enjoy the new flavour which provides a delicious burger taste to enjoy on the go, but without all the mess that comes with it."
Sarah Lawson, marketing manager at Tyrrells, said: “We’re absolutely thrilled to be launching an exciting new flavour in partnership with flavour connoisseurs the Hairy Bikers.
"We have always wanted to work with English chefs who understand great tasting food but also have a lot of fun and don’t take themselves too seriously – just like Tyrrells. That’s why for us this is a perfect partnership.”
Contact The Celebrity Group to broker a brand partnership with this celebrity.