British actor and musician Martin Kemp and his son, Capital Breakfast host Roman Kemp, have collaborated with M&S for Father's Day, launching a new collection which 'showcases a refined edit of wardrobe staples, presenting an offering of timeless summer wardrobe must-haves and perfect gifts to share with your loved ones'.
In the photos, the ex-EastEnders star and his son look comfortable and happy as they cosy up to each other.
RELATED: Coca-Cola Shoots Celebrity Portrait Series for Latest Campaign
The caption reads: "Stars of our Father's Day campaign @martinjkemp and @romankemp picked some of their favourite pieces from our latest menswear collection for @telegraphstella - all in time for the big day."
The father and son both shared images of the collection on Instagram, with Roman commenting 'I’m lucky to have been able to work with my dad @martinjkemp on the new @marksandspencer collection'.
We're used to seeing the pair present together on ITV's Martin & Roman's Weekend Best! and they have a great on-screen relationship, so it seems fitting the two would be involved in a Father's Day brand campaign.
Fans of the pair took to the comments to say they were the 'best two men to do a Father's Day campaign'.
Another inspired fan said: "You 2 have got the ultimate father son relationship! Sooo lucky! Never lose that!!"