The Bad Blood singer follows in the footsteps of other former ambassadors such as Rag’N’Bone Man, The Big Moon and Noel Gallagher.
Taylor Swift is expected to release a distinct Record Store Day vinyl to celebrate said event.
Taylor Swift commented 'The places where we go to browse and explore and discover music new and old have always been sacred to me. Record stores are so important because they help to perpetuate and foster music-loving as a passion'.
Co-founder of Record Store Day, Carrie Colliton, had the following to say:
“The role of RSD ambassador is, of course, something we take seriously, in the sense that it helps us do our job of shining a light on these special places.
We’re pretty picky about the people we invite to ‘wear the sash’, and we always want to make sure those ambassadors genuinely love record stores and are creative about ways to celebrate them”.
“But mostly it’s a title we want people to have fun with”, she adds.
“And we know that our RSD 2022 ambassador loves having fun, loves music, and loves record stores.
For our fifteenth Record Store Day, and for our first global ambassador, we’re teaming up with a woman who does all that and just happens to be one of the biggest artists on the planet”.
The event takes place on 23 April this year.
Using celebrities, public personalities and brand ambassadors have been shown to increase both sales and brand awareness.
This is something in which the team at The Celebrity Group have more than 30 years’ experience in. You can contact them at www.celebrity.co.uk.