"Under the Boardwalk" star Keke Palmer is prominently featured in a Google campaign aimed at supporting Black-owned businesses for Black Friday 2023. The American actress and singer, sharing her personal connection to the cause, commented, 'As the daughter of a beauty supply shop owner, I’ve seen firsthand how the shop is more than just a place to buy beauty products. As a proudly Black-owned business, our mission has been to create a place that unites people and creates community, so I’m excited that we can help spread the message.' Keke Palmer's involvement not only highlights her commitment to supporting Black-owned businesses but also brings attention to the broader initiative by Google to promote and celebrate diversity in commerce. This campaign emphasizes the importance of community and unity while encouraging consumers to explore and support Black-owned businesses during the Black Friday shopping season. Did you know that having a brand partnership boosts your brand awareness and sales up to THREE times more than a similar advertising campaign without?

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