Tag: Danny DeVito
Jersey Mike’s and Danny DeVito: A Strategic Analysis of the ‘Sub Above’ Campaign
The most expensive celebrity endorsement is not the one with the highest talent fee, but the one where the audience…
Danny DeVito and Jersey Mike’s: A Masterclass in Authentic Celebrity Endorsement
The most expensive celebrity endorsement in a marketing budget is the one that feels forced. In September 2022, the collaboration…