Vinnie Jones has been appointed The London Crisp Company’s Global Brand Ambassador and will be appearing in advertising and promotional activities over the coming months.
In honour of Wales’ performance at Euro2016, The London Crisp Company have also released a special edition Salt & Vinnie-gar flavour crisps inspired by thier new global brand ambassador.
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Founder Thomas Lock says, "Britain's best loved hard-man is the perfect inspiration for the London Crisp Company's classic flavour. Our Salt & Vinnie-gar crisps are a no-nonsense flavour with a classic crunch, and Vinnie's links with London, make him our ideal partner as we look to grow to expand internationally and become a major player in the UK Snack Market."
The London Crisp Company's snacks are available in selected branches of Tesco, ASDA and Waitrose, as well as the iconic Selfridges Food Hall, Fullers Pubs and Percy Ingle Bakeries.
Salt & Vinnie-gar is the latest addition to The London Crisp Company’s London inspired snacks – Shoreditch Cheese and Onion, Greenwich Prawn Cocktail, Soho Sea Salt, and Camden Sweet Chilli. The London Crisp company will shortly be launching a range of popcorn.
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