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Posted by Paul Grimwood on Apr, 13 2017

Liv Tyler Partners with Triumph

Triumph has announced Liv Tyler as the new face of its Triumph Essence global campaign.

Liv Tyler for Triumph Celebrating female sensuality and body confidence, the new brand campaign has been photographed by legendary fashion photographer Rankin. Suzanne McKenna, Global Head of Brand Triumph, comments, "Liv Tyler encapsulates everything synonymous with Triumph Essence. Beautiful, elegant and exuding female confidence. She truly is a modern woman in every sense, a mother and actress with a fierce sense of femininity that women across the world can relate to. It is her genuine spirit that translates into our new campaign and we are thrilled to be working with her." RELATED: Elizabeth Arden Teams With Reese Witherspoon The Triumph Essence fashion campaign offers lingerie that makes a statement and works perfectly with every modern woman's stylish wardrobe. This season the premium line takes on the glamourous theme of 'Opulent Art Nouveau' and features delicate and intimate styles which Liv will showcase, crafted in velvet embellished mesh, Leavers lace and luxurious silk satin. Liv comments, "I am so honoured to be working with Triumph, a brand I have known and admired for so many years. It has such history! The Triumph Essence collection is really special and has both a playful, feminine and chic style, which I love. I can’t wait to see it launch later this year." The Triumph Essence campaign will be seen in print, online and in retail from October 2017 and follows the launch of the recent global Triumph brand campaign, 'Find the One for Every You' also shot by Rankin, who adds, "Liv is such a natural beauty and this campaign was such an easy shoot. Her timeless elegance and Hollywood glamour is what we have managed to capture."