Celebrity Sells offers brand managers examples, statistics, hints, and advice on the use of celebrities in advertising endorsement campaigns.
Although the hard copy of this excellent 300 page book is out-of-print you can still obtain your Free E-copy by registering and downloading it courtesy of Celebrity Group.
Chapters include:
- The impact of celebrities on everyday life
- Why celebrities work for brands
- How to choose celebrities for brands
- How to use celebrities for brands
- How to contact celebrities
- How much to pay a celebrity
- How to manage the relationship with celebrities
- Ten successful ways of using celebrities
- The future of celebrity
Please complete the form below so that we can send you an Email containing the link to download your FREE copy.
